JINS Design Project #03 Michele De Lucchi We are all designers of ourselves. 2018. 11. 22 OPENJINS Design Project #03 Michele De Lucchi We are all designers of ourselves. 2018. 11. 22 OPEN

Concept

Michele De Lucchi, Italy’s leading architect, has reinterpreted the four typologies of eyeglasses.
Introducing forms and colors to “design oneself” with emphasis on personality.

Product

※The product is sold at the online shop.
It will be sold at the shop on Nov. 22.

Designer

“Eyeglasses are born from eyeglasses and are a refined testimony of the evolution of tastes, fashions and lifestyles. Glasses are not only an industrial product, but also an anthropological one, which integrates the appearance of the wearer, defines his/her expression, enhances his/her character and communicates his/her personality. It can be said that in the choice of eyeglasses, each person designs themself and how he/she appears to others.
The eyeglasses designed for JINS are a reinterpretation of four typologies of lenses: Boston, Cat-eye, Round and Polygonal. Starting with these classic designs, each new shape is designed and reinterpreted in a contemporary sense. The glasses have been rotated, the thicknesses of the materials have been changed, and the silhouettes have been slightly deformed and distorted. An in-depth research on facial features, expressiveness and eyewear history has guided the experimentation to define the best lenses and frames.”

Michele de Lucchi

Michele de Lucchi

Michele de Lucchi
Architect. He has been a protagonist of avant-garde architecture and design since the 1970s. He has designed furniture for the most known Italian and European companies. He realized architectural projects in Italy and abroad, including residential, industrial, corporate and cultural buildings. He has taken care of numerous art and design exhibitions and has planned buildings for museums.
From 2004 he sculptures little wooden houses with the chain saw to create the essentiality of the architecture. Selections of his products are exhibited in the most important design museums in the world.
During 2018 Michele De Lucchi is editor in chief of the new “Domus” magazine.

Infomation

DAIKANYAMA TSUTATA BOOKS JINS×Michele De Lucchi Exhibition
Nov. 1, Wed. – Nov. 24, Sat.

DAIKANYAMA T-SITE Bldg. 2, 1st fl. Architecture・Design floor
Admission-free
DAIKANYAMA T-SITE Bldg

Introducing the charm of Michele De Lucchi from the perspective of the concierge at DAIKANYAMA TSUTATA BOOKS.
The related books and products of Michele will be sold as well as introducing the discontinued products coincide with the exhibition.
Ahead of JINS stores, "JINS × Michele De Lucchi" eyeglasses will be sold there.
Every purchaser will get the mini-tote bag which was drawn for this project by Michele as give away.

※ The product will be in limited supply.

JINS×Michele De Lucchi Launch Event
November 14th Wed.

DAIKANYAMA T-SITE Bldg. 2, 1st fl. Architecture・Design floor
Admission-free
JINS×Michele De Lucchi Launch Event

■ The special exhibition will be from 10 am to 4 pm (last admission at 3:30 pm.)
The furniture designed by Michele De Lucchi, as well as the drawing sketch for the eyeglasses, and the mock-ups manufactured by scraping off the wood will be at the special exhibition.

■ Talk Event will be from 6 pm to 7 pm
In conformity with Michele De Lucchi visiting Japan, the special talk event will be held inviting a designer, Mr. Kotaro Watanabe of takram as the facilitator, and a creative director, Mr. Seiichi Saito of Rhizomatiks as the guest.
They will talk regarding architecture and the future of design, sprinkled with the story of eyeglasses organized with JINS for this project.
※ Pre-registration needed. Please register from here if you want to apply.

Interview

JINS collaborates with Michele De Lucchi,world acclaimed Italian architect, for the third installment of the JINS Design Project.

JINS collaborates with Michele De Lucchi,
world acclaimed Italian architect, for the third installment of the JINS Design Project.

For the current project, we collaborated with the architect, Michele De Lucchi, who is based in Milan. Noted for his theory that “the job of an architect is to understand humankind and to make a careful analysis of its needs, and then to project them into a form”, his design philosophy has influenced a wide audience.
As the chief editor of the historic Italian design magazine “Domus”, he started his research by tracing back the history of eyeglasses. Then, as well as studying the relationship between eyeglasses and our personalities, he proposed the “eyeglasses of today” with designs that are relevant to the contemporary scene, something that Lucchi always places emphasis on.

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